Professional Selling Skills


In today's highly competitive business landscape, having a skilled sales team is essential for any company's success. A proficient sales professional who has mastered the art of professional selling can comprehend the customers' needs, identify their pain points, and offer solutions that cater to their specific requirements. It is crucial for sales professionals to recognize the significance of professional selling skills and continuously work to improve them.

A skilled sales team can help an organization achieve its sales targets, augment its revenue, expand its customer base, and improve the overall customer experience. By understanding the customers' needs, offering solutions, and building long-lasting relationships, sales professionals can contribute to the growth of the organization. Therefore, it is crucial for sales professionals to continuously improve their professional selling skills to become an essential asset to the company and stay ahead of the competition.

The Professional Selling Skills training program is designed to equip sales professionals with the essential skills and techniques needed to excel in today's competitive marketplace. The trainees will learn about effective sales techniques, strategies for building and maintaining customer relationships, how to identify and understand customer needs, how to effectively communicate and negotiate with clients, and how to close deals.


This training program aims to equip the trainees with the knowledge, skills, and confidence to excel in their sales roles. They will be able to effectively engage with customers, identify opportunities, present solutions, overcome objections, and close deals, ultimately driving revenue growth and contributing to the success of the organization. Therefore, upon completion of this training program the trainees are expected to have the ability to:

  • Set goals that motivate to sell more
  • Identify the prospect needs by conducting a needs analysis
  • Master active listening techniques to better connect with and understand clients
  • Deliver presentations that sell
  • Handle objections professionally & effectively
  • Master highly effective closing techniques
  • Apply the key follow-up techniques for long-term relationships and future business


The course will cover a range of topics, including sales funnel management, application of the 7-step sales process, and practice of various sales techniques, such as FAB, SPIN, and AIDA. Participants will also learn how to overcome common sales objections and apply four sales closing techniques. Additionally, the training program will focus on how to build relationships with customers and turn them into loyal clients for future business. Specifically, our training will cover most importance below 5 modules:

  • Module 1: Marketing Your Product
  • Module 2: Preparation to be Professional Sales Person
  • Module 3: Professional Selling Steps
  • Module 4: Selling Techniques and Keys to Success
  • Module 5: Sales Monitoring and Evaluation

Who should Attend?

This course will benefit sales professionals at all levels, including sales representatives, account managers, business development executives, and sales managers and leaders who aspire to guide their sales team to higher levels of sales performance. It is suitable for individuals working in various industries, including retail, B2B sales, services, and technology. Specifically, this course is perfect for:

  • Sales Officers/Supervisors
  • Sales Executives
  • Sales Managers
  • Business Development Managers
  • Business Owners/Directors
  • Everyone who is in Sales or Business Development and Marketing Department.

Trainer's Profile

He is a highly experienced sales professional with over 15 years of leading sales team experience in the industry. He has extensive knowledge and expertise in delivering Professional Selling Skills programs, which indicates that he is a seasoned trainer in the field of sales-related topics.

Fee Charged

The course fee is USD 270.00. It is inclusive of course materials, handouts, meals, refreshments, and certificates of completion but do exclude 10% of VAT amount.

We are offering an early bird registration fee to anyone who registers earlier. Interested participants or companies are encouraged to view the course details and early bird registration deadline. For further details on early bird fee, please find following:

  • USD 230 (Register before 15 February 2024)
  • USD 250 (Register before 26 February 2024)